I'm Laura Phillips
Founder, product builder and multi-passionate entrepreneur with a decade of digital product launch experience.
I’m a founder and product builder who creates tools that make execution easier - and I advise other founders doing the same. ProperPlan is the backbone of my own business, and my coaching blends strategy, structure and real-world product experience to help you move from idea to execution with confidence.
If you want a clearer, smarter way to build your next chapter, you’re in the right place.
BUILDING SOMETHING BRILLIANT?
You’re not short on ideas.
You’re short on time, clarity and systems that actually support the way you work.
I help ambitious founders cut through the noise and build businesses that feel calm, focused and scalable - without sacrificing their wellbeing or creativity.
Whether you’re launching a product, building a SaaS, simplifying operations or moving into your next evolution, I’m here to make the journey lighter and more aligned.
Let’s make it simpler, smarter and sustainable.
Within a short space of time you'll know that Laura is your guide.
HER LEGACY IS POWERFUL.
- jasmine star, socialcurator.com
What I actually do...
I build products, design systems and advise founders who are growing something real.
P.S. Modern businesses demand range - and mine is built on real experience across products, launches and software.
With roots in early web development, years spent building digital products, leading multi-million pound launches and developing software, I’ve learned how to bring clarity, structure and commercial strategy to complex ideas.
My work now centres on supporting experienced founders who are evolving, scaling or building new products - helping them move forward with confidence, focus and momentum.
Founder, product builder, systems thinker… with a mild caffeine habit and an unapologetic vibe-coding addiction.
LET’S EXPLORE WHAT YOU’RE BUILDING NEXT
BOOK A CONVERSATION
Whether you’re shaping a product, building a SaaS or simplifying your business, sometimes you just need someone who can see the whole picture.
If you’d like to explore what working together could look like, let’s talk. Just space to talk through where you’re heading and whether my advisory or product expertise could support your vision.
